How to Format your e-mail newsletter
While some people have access to advanced HTML-compatible programs, reading mail, which many people do. Many people are still reading the text messages.
To ensure maximum readability of your emails, including your "opt-in ezine, ads and articles, not to mention the personal e-mail easier to use these tips:
– Use short-term lines (65 characters max): Many people have programs Ezine add a line break after a certain number of characters in a row. This can lead to messagesOdd line breaks, unless you think. Stick to a maximum of 65 characters per line, and you should not have problems.
– Use the asterisk character words to be highlighted: before and after a word with a star like * this * case, make it bold. "Some email programs will recognize it and do the conversion for you if the message is read, but also people who do not know what you mean, you know what it is not.
– Use the character to emphasize a word in italics. Beforeand after a word with emphasis, as this _example_ make "progress". You can also use this technique to _a_string_of_words_.
– Do not write in capitals! It is hard to read – and the reader feels that he continues to scream.
– Use white space to separate paragraphs or different areas of interest
– A line consisting solely of = or – sign can be used to separate the various parts of your post.
– If you send your ezineas text and avoid the inclusion of HTML code in the text (for example, if you have a suggestion to write HTML – it would be better just to link to a web page with the tip): The reason is that some people have e-mail programs even when you read the text messages, trying to show things that seem to HTML tags, such as HTML. This can lead to some very strange and unpredictable effects when your message.
– Avoid cold or big words, obscure abbreviations. If your message is not intended to be understoodThere is little point in sending …